This course is designed at enabling an increase in students' capacity to efficiently create and operate a sports management organization along with effectively managing athletes. This course is divided into three units: Starting a high-performance Sports Organization, Managing Athletes, and Contract Negotiation. Although each unit has its own focus, all three are interrelated and meant to reinforce the other.
Instructor: Bayode Bamikole (BSc, MSc, MPhil )
Start Date: September 2021
Duration: 12 weeks (48 hours)
Upon completion of this course, students should be able to effectively create and operate a sports organization start-up, understand and employ marketing strategies, sign and negotiate player-agent contract, develop an effective recruiting/ scouting medium, understand and represent athletes, and create an effective sports network.
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